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A burgeoning start-up accelerator


Starting a new business today is much easier than it once was, thanks to the growing spectrum of VCs, accelerators and incubators programs and while this ecosystem continues to grow, joining the community of accelerators means raising the bar as a catalyst.

In today’s modern economic world, startup accelerators have to demonstrate greater maturity in understanding the Internet and online technologies and must strive to monetise the tech to maximise their advantage.

To this end, Startup Bootcamp decided to take a departure from its existing website, choosing to migrate CMS without losing content, implement a complex architecture with multiple editors and permissions, foster online collaboration among businesses & technical teams and more. It was definitely a far cry from an ordinary website revamp and cosmetic facelift.

Key Objectives

  • Migrate to a new platform, which would be a paradigm shift from existing online presence, the one designed for the new world ORDER-IMPLEMENT NEW FUNCTIONALITIES AND CAPABILITIES WITHOUT COMPROMISING EXISTING CONTENT ASSETS
  • Go beyond ordinary design CUSTOMER-GRADE first user experience that allows users/teams to succeed on their own
  • Ensure uninterrupted, committed support to FACILITATE SMOOTH TRANSITION / MIGRATION to new platform, ensuring EXCELLENT BUSINESS CONTINUITY
  • Devise project management and execution to ensure evident REDUCTION IN COST AND COMPLEXITIES
  • Aim for REDUCE DEPENDENCY ON THE DEVELOPMENT TEAM along with streamlined management of resources



Revamping a website sounds like a project bereft of challenges. But this was not it. It was a highly demanding project with a list of granular customisations, significant transformations and needed a team of implementation specialists to arrive at tangible outcomes. Innovify resolved this in an agile way – planning smaller targets, achieving them, learning from them; defining their next iterations.

Technology used

aws-4 wordpress-3


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Combining agile development approach, greater commitment to client collaboration and end-user focused design goal, Innovify rolled out a solution that delivered tangible benefits and functional improvements as per the set requirements. Our unflinching focus on close customer collaboration helped us deliver the solution faster to the customer. We knew that we were not revamping an ordinary website but creating a new image for a startup accelerator. Therefore, we chose to leverage a highly collaborative route which led to meaningful iterations, allowing us to make the solution more productive & customisable for theuser and different business & technical teams. We at Innovify continue to work with StartupBootcamp, and our partnership continues to grow stronger for more than three years now.

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