Many of you may know what a minimum viable product (MVP) is. It’s a powerful basic model that explains what your product does and why prospects should buy it. So in a way, MVP teaches you how to build good, sustainable products. ...
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Clear filtersSo, you have the ‘idea’, and you’re willing to make a business out of it. “It will change the world”, “It will solve this problem”, “It’ll make the world a better place”- your aspiration can be as ‘entrepreneurial’ as this, or you may simply think- “I’ll be rich”. In any case, you need to answer the most important question of your startup journey- “Is there a...
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There are those times when we need to estimate various factors for a project. Right from its revenue, to its profitability, to how long it will take to complete – all in a bid to understand the project and its holistic viability. In doing so, we need to correctly assess many parameters. However, what we forget is that at best we can only estimate. There is no...
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The role of a product manager is absolutely critical to the development of a good product. While it is essential for them to work with their team like a well-oiled machine, it is also essential that a product manager be able to strategise and plan the product itself. A good product manager needs to have a strong understanding of the competitive...
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As a product manager or CTO, you know the challenges of bringing a new product to market. From the initial ideation to the final launch, there are endless decisions to be made and unknowns you need to address. One key question that often arises is: how much do we need to build before we can confidently say our product is ready for...
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Should we follow enterprise architecture principles while working on an MVP? There are a few core architecture principles that need to be adhered to alongside the more frequently used software architecture principles. Product Managers aren’t typically aware of the long-term value and tend to push them into a backlog for later release or sprints....
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“The focus of innovation has shifted from being engineering-driven to design-driven, from product-centric to customer-centric, and marketing-focused to user-experience-focused” Linda Naiman Design Thinking is popular in business and there are many correlations to product management, innovation, and strategic...
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Building an enterprise-class product requires scalability as a key component from the day the product is envisioned. In general, product managers tend to focus on their MVP with no idea of scalability which could be easily achieved via cloud computing. Based on my experiences with many products over the years I believe there are two aspects to any SME product: Design for the best...
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At Innovify, we pride ourselves on our ability to get ideas off the ground and convert them into scalable software solutions for our wide range of impressive clients. We focus on delivering better performance, cleaner design, usable functionality, and a superior experience. We are excited to announce that we have been featured as...
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On Tuesday the 27th of March, we hosted our popular event, Product Talks at its usual home of WeWork in Tower Hill. The event was all about inclusive design, the innovations around inclusive design and the important questions being asked within the industry. We were happy to invite another impressive roster of speakers for our audience, all with equally impressive backgrounds in...
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