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How Innovify Modernized Park Street’s Operations: From Legacy Systems to a Cloud‑Ready Supply Chain Platform

Park Street is a specialist wholesaler and distributor serving wine and spirits brands across the United States. The company needed to modernize its legacy systems create a connected ecosystem for suppliers, distributors, and sales teams.
Case Study

Client Overview

Park Street is a specialist wholesaler and distributor serving wine and spirits brands across the United States. The company needed to modernize its legacy systems, streamline distribution workflows, and create a connected ecosystem for suppliers, distributors, and sales teams.

Client:
Park Street
Country:
USA
Platforms:
Web-Mobile
Industry:
FMCG Supply Chain

Challenge

Zilch set an ambitious goal: launch a fully compliant digital wallet in just four months. Innovify was tasked with building the platform from the ground up, fast, secure, and ready for scale.

The project came with critical technical and compliance requirements:

  • PCI DSS certification and FCA approval, ensuring full regulatory compliance
  • Ultra-low latency transactions under 250 milliseconds, delivering a seamless user experience.
  • Successful integration of multiple third-party APIs, including GPS, Xero, and CashFlows

The solution is cloud-native, API-first, and built for scalability, enabling Zilch to launch confidently and expand across the UK market. With compliance-by-design and optimized architecture, the product is ready for rapid growth.

Park Street’s operations relied on outdated, poorly supported systems that limited efficiency and scalability.

The business needed:

  • A unified platform capable of integrating multiple existing systems
  • Reliable communication channels between distributors and logistics teams
  • Better visibility into sales, transportation, and demand patterns
  • A modern architecture to replace legacy processes no longer fit for scale

The goal was clear: eliminate operational friction and create an end‑to‑end digital backbone for supply‑chain execution.

Client Review

Zilch set an ambitious goal: launch a fully compliant digital wallet in just four months. Innovify was tasked with building the platform from the ground up, fast, secure, and ready for scale.

The project came with critical technical and compliance requirements:

  • PCI DSS certification and FCA approval, ensuring full regulatory compliance
  • Ultra-low latency transactions under 250 milliseconds, delivering a seamless user experience.
  • Successful integration of multiple third-party APIs, including GPS, Xero, and CashFlows

The solution is cloud-native, API-first, and built for scalability, enabling Zilch to launch confidently and expand across the UK market. With compliance-by-design and optimized architecture, the product is ready for rapid growth.

"As a startup, having access to Innovify's experience and guidance was invaluable. The team brought a strong understanding of both technology delivery and startup realities, helping us make informed decisions at every stage. Their communication was consistent, progress was transparent, and their Agile approach gave us confidence that we were always moving in the right direction."

-Business Owner, Park Street

Read the full review on Clutch

Key Objectives

Deliver a fully functional digital wallet within four months

  • Modernize the core distribution platform with microservices architecture
  • Integrate multiple third‑party systems for seamless data exchange
  • Enable mobile access for real‑time updates and user connectivity
  • Build a big‑data solution to uncover actionable business insights
  • Improve organisation of distribution workflows and demand targeting

Solution

Innovify began with a comprehensive discovery workshop to define scope, align stakeholders, and anticipate technical challenges. A dedicated delivery team was assembled to ensure speed and precision throughout the build.

Innovify began with a comprehensive discovery workshop to define scope, align stakeholders, and anticipate technical challenges. A dedicated delivery team was assembled to ensure speed and precision throughout the build.

Innovify began with a comprehensive discovery workshop to define scope, align stakeholders, and anticipate technical challenges. A dedicated delivery team was assembled to ensure speed and precision throughout the build.

Innovify began with a comprehensive discovery workshop to define scope, align stakeholders, and anticipate technical challenges. A dedicated delivery team was assembled to ensure speed and precision throughout the build.

Innovify executed a multi-stream transformation program to rebuild Park Street’s technology foundation.

1. Core Platform Modernization

A dedicated engineering team redesigned and redeveloped the entire platform. The new microservices architecture enabled:

  • Faster deployments
  • Easier scaling
  • Cleaner third-party integrations
  • Greater resilience and long-term maintainability

2. Mobile Applications

Innovify built mobile apps to give end users a real-time, connected experience. These apps supported:

  • Live shipment updates
  • Operational notifications
  • More responsive communication between field teams and central systems

3. Big-Data Analytics Layer

A data analytics team created a comprehensive big-data framework to:

  • Analyse sales and logistics patterns
  • Unlock insights that guide decision-making
  • Improve demand targeting and supply-chain optimisation

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Technology Used

No items found.

Results

Zilch set an ambitious goal: launch a fully compliant digital wallet in just four months. Innovify was tasked with building the platform from the ground up, fast, secure, and ready for scale.

The project came with critical technical and compliance requirements:

  • PCI DSS certification and FCA approval, ensuring full regulatory compliance
  • Ultra-low latency transactions under 250 milliseconds, delivering a seamless user experience.
  • Successful integration of multiple third-party APIs, including GPS, Xero, and CashFlows

The solution is cloud-native, API-first, and built for scalability, enabling Zilch to launch confidently and expand across the UK market. With compliance-by-design and optimized architecture, the product is ready for rapid growth.

Park Street gained a modern, scalable, and data-driven distribution ecosystem.

Impact

  • A fully modernized platform replacing unsupported legacy systems
  • Integrated workflows across shipping, sales, and transportation
  • Mobile-first capabilities improving field communication
  • Big-data insights enhancing distribution planning and demand responsiveness
  • A technology foundation that supports long-term scalability and operational efficiency

Park Street’s distribution network now operates with clarity, speed, and greater reliability—supported by a modern digital infrastructure engineered for the complexities of the beverage supply chain.

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