Product Management

30 Mar: Minimum Viable Product: How to build an MVP efficiently

The Minimum Viable Product (MVP) is a product which has just enough functionality to validate the underlying assumptions, test and learn about the target market and plan for the next evolutionary functionality for its continued development. Incidentally, most founders confuse the MVP with either a prototype or a full-blown product and fail to find the right balance between the two.

21 Mar: Insights that will turn your million dollar idea for a tech-startup into a billion dollar idea!

There are about 47,000 digital startups in the UK alone. How many out of them do you think really succeed? Not even 50%, yes you read it right…NOT EVEN 50%! And possibly less than 10% will survive beyond the fifth year and achieve the exponential growth that everyone dreams of.
Having an idea is not enough and before you begin your startup journey, you need to have answers for some of the most fundamental questions about your idea

05 Feb: What is product management? Why is it such an important component of business today? This role was unheard of a decade back. What has changed?

Innovify, is a product management company that incubates start-ups. Many start-ups, who do not have a tech co-founder, fails to develop their products properly and end up with a high cost of development. Through Innovify, we enable these start-ups to easily develop their products, iteratively and at a much lower cost. Innovify typically acts as a product manager for the startup, looking after the overall product strategy. The founders can focus on building their business, sales and financing activities, leaving Innovify to deliver the product features as per their business milestones. Innovify also offers flexible invoicing with convertible debt or equity options that favours startups to quickly raise the funding.