Product Management Case Studies - Innovify

Case Studies

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THESE COMPANIES DID

By partnering with us, these companies were able to convert their challenges into growing success stories. And we can do the same for you.

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Landbay

Where financial innovation is the key to success, Landbay has successfully re-structured the path to attaining financial growth & stability. Their path breaking method of Peer-to-peer or P2P lending service allows you to lend your money to unrelated individuals or businesses; all without traditional financial intermediaries such as banks. All of your loans are secured by top class mortgages over tenanted residential properties across England & Wales. Lenders stand to benefit greatly as you tend to get above market returns & borrowers get a great deal with the banks out of the picture.

Challenges
The absence of a CTO and lack of technical knowledge was a major challenge for the founders. Stringent FCA requirements needed a mature development framework.

Our Approach
Innovify joined as their co-founding partner, converting the founders’ idea to a reality. Keeping it Lean, we allowed the founders to experiment a variety of business models and pivot quickly as per the market. Post MVP, our fully managed cross-functional team accelerated the product using Agile methodology, test driven development and a mature continuous delivery framework hosted on Amazon Cloud.

Deliverables
Continuous product delivery that includes a CMS driven marketing website, user’s personal portal, system administration portal, patented fund management engine and a number of integrations.

Technologies used
JAVA, WordPress, HTML5, AWS, Teamcity, Selenium Grid & Integrations (Equifax AML Check, WorldPay, Mandrill)

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kwanji

Trade efficiencies are a deal breaker in the practice of International Trade. Document based quotes, invoicing, shooting emails to and fro and the unending fax exchange; all of these make the entire trade experience a cumbersome process. Kwanji, founded by Leslie Onyesoh is an integrated platform that aims at providing every business; irrespective of size or location, an unrestrained access to efficient business tools that enhance your business & business relations. Whether you are an SME, a start-up or an established corporate; you can compare money transfers & avail the best exchange rate for money transfers. Quotes are available for 200+ currencies in 80+ countries, round the clock.

Challenges
The absence of a CTO and a lack of funds was a major challenge for the founders to develop a market place that not only is attractive for the user but also ease the process for FX partners.

Our Approach
Innovify joined as their co-founding partner, converting the founders’ idea to a reality. Keeping it Lean, we launched an MVP to attract execution partners and seed funding. We further developed the MVP to launch a consumer facing proposition and then our fully managed cross-functional team accelerated the product using Agile methodology, test driven development and a mature continuous delivery framework.

Deliverables
Continuous product delivery that includes a CMS driven marketing website, user’s personal portal, FX partner portal, system administration portal, Patented pricing engine, API integrations with online business suites, and Analytics to give 360* view for each customer.

Technologies used
LAMP – (YII Framework), HTML5, WordPress, & Integrations (Xero, Kashflow, Eaxact-Online, DocuSign, Company Check, PostcodeAnywhere, The Currency Cloud, Rational FX, SageOne, Magento, Mandrill)

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Instantt

Instantt is the only digital platform that consolidates e-ordering, e-payments and e-loyalty altogether on one single platform. With the instantt mobile app all you have to do is to place your order with your favourite restaurant or café and get your ETA. This way you avoid long queues and end up saving a lot of time. All you need to do is stroll in to the restaurant of your choice and pick up your order. Order, eat & be happy! What’s more is that you can enjoy the benefits of loyalty discounts too!

Challenges
The absence of a CTO and a lack of technical knowledge was a major challenge for the founders. The founder also needed a trusted partner to pitch the solution to merchants and ensure that their requirements are duly met by the solution developed.

Approach
Innovify created the first MVP in a short span of 3 months. We further designed a number of merchant terminals to understand the entire business flow and launch a major upgrade within 6 months.

Deliverables
After a continuous stream of innovations and changes in the mobile application framework, we developed for them an android and iOS based mobile application.

Technologies used
PHP, Magento, Android, iOS, AWS & Integrations (Payment Gateways – Stripe, Braintree, Paypal)

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Pathplanr

PathPlanr is a new personalised portal that will connect you to a range of highly relevant professional development content that will help you grow in your career. The vision is to help professionals grow! Become masters of your own development, being provided with a comprehensive tool set to help you achieve your career goals. Build your very own Professional Passport, which you can utilise for your entire career.

Challenges
To develop a groundbreaking personilised portal that can mine all the social networks with complex artificial intelligence to offer an easy to use tool for the user.

Approach
Continuous product delivery that includes user’s personal portal, employer portal, system administration portal, and a number of integrations.

Deliverables
A responsive & robust professional web portal which can scale to mobile devices.

Technologies used
LAMP – (YII Framework), HTML5, CSS3 & Integrations (LinkedIn, Mandrill)

 

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OneWayCab

Innovify joins hands with Oneway.cab as their technology partner. Oneway.cab provides one-way inter-city AC Taxi at discounted rate as compare to normal two-way fare. Oneway.cab provides services in 15+ cities across 80+ routes. Oneway.cab provides users with various services such as Instant Booking & Confirmation, Automatic Bill / Invoice, 24×7 IT enabled Call Center, Pick and drop from desired destination and Online Booking & Multiple Payment Option.

Challenges
An MVP was already prepared but with a weak technological framework, which wasn’t scalable & reliable. Hence, they needed robust solutions and a resourceful tech partner.

Approach
Innovify applied lean principles and started developing a product to launch in the market in 3 months time; with a possibility of adding value sprint over sprint thereafter.

Deliverables
Android & iOS App for user, Android for driver, Backend Admin panel for dispatcher & Call center.

Technologies used
Java Spring, Spring REST, Android, iOS, AWS (Integrations- Payment gateways- PAYU, PAYTM. SMS gateways, Mandrill)

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nowplay

NowPLAY is a mobile app that helps you find, book and pay for a slot at a sporting venue with just a few clicks. A network of players and venues to make playing sport almost effortless.

Challenges
The absence of a CTO and a technical team that understood the concept.

Approach
Innovify joined as the technology partner, working collaboratively with the founder to convert his idea into a scalable business. Keeping it Lean, we accommodated the founder to experiment with a variety of feature changes and pivot quickly as per the market. Post MVP, our fully managed cross-functional team accelerated the product using Agile methodology, test driven development and a mature continuous delivery framework hosted on Amazon Cloud.

Deliverables
After a continuous stream of innovations and changes in the mobile application framework, we developed for them an iOS based mobile application.

Technologies used
Magento , IOS, AWS

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AtMayfair

In this day & age when there are hundreds of ecommerce platforms available for shopping, how would you like to have an ecommerce platform that’s specifically catered to your shopping needs? That’s exactly what AtMayfair is all about; an ecommerce platform that is your ultimate destination for independent luxury style. AtMayfair is tailored keeping your lifestyle in mind. They have products that suit the taste of style conscious consumers and are the finest creativity available in the market. They give you cutting edge designs that set you apart in a room full of people.

Challenges
How to create a top-notch website with limited budget?

Our Approach
Innovify incubated AtMayfair as an internal product, with continuous delivery and have iterated 3 major versions over last 3 years.

Deliverables
Fully managed eCommerce platform using Magento Community edition. Continuous product delivery that includes a CMS driven marketing website, user’s personal portal, designer portal, system administration portal, and a number of integrations.

Technology used
Magento, WordPress, AWS & Integrations (FB Store, Raukuten Popshop, Mandrill)

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Kwikmedi

KwikMedi is an e-commerce platform to serve medicinal and healthcare needs conveniently. KwikMedi provides consumers with many facilities like discounted prices, loyalty programs and features like reminders for usage, re-buy/replenish, general and regular health tips, important do’s and don’ts for illness, automatic family Rx management, telephonic medical counseling, tie up with medical insurance for cashless facility and much more.

Challenges
The absence of a CTO and a lack of technical knowledge was a major challenge for the founders. The founder also needed a trusted partner to pitch the solution to merchants and ensure that their requirements are duly met by the solution developed.

Approach
Innovify created the first MVP in a short span of 3 months. We further designed a number of merchant terminals to understand the entire business flow and launch a major upgrade within 6 months.

Deliverables
After a continuous stream of innovations and changes in the mobile application framework, we developed for them an android and iOS based mobile application.

Technologies used
ROR, iOS, Android, AWS & (Integrations- Mandrill & SMS Gateway)

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Kybe

Kybe functions with the single minded aim of making your data work for you and that too in an efficient manner. Kybe is a Personal Information Management System that gives people a single, intuitive tool with which to collect, organise and share their information on their terms. It uses artificial and social intelligence along with proprietary, context-aware security that is private-by-design to turn disparate bits of data into useful groups of information called KybeClusters.

Challenges
To develop a groundbreaking elastic data-warehouse that can mine all the social networks with complex artificial intelligence to offer an easy to use tool for the user.

Approach
Working under their existing CTO, Innovify deployed a dedicated cross-functional team following the Agile methodology.

Deliverables
Innovify developed a CMS driven marketing website and a mobile application for the client.

Technologies used
MEAN Stack (MongoDB, Express, Angular.JS, Node.JS), Neo4j, WordPress, AWS & Integrations (Data Sync Engine for Facebook, LinkedIn, Twitter)

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Converza

Converza is a one stop platform where you can discover content in almost all genres and its an integrated discussion board that makes conversing simple. You can chat with users about the latest events, news and various other interesting topics; engagement in a new way. Converza allows you to create a personal network of people with likeminded interests.

Challenges
The absence of a CTO and a limited technical knowledge posed as a hindrance to the client.

Approach
Innovify assigned the client a dedicated team for a period of six months, working with the Agile methodology and refining the product sprint over sprint as per the feedbacks provided by both customers and users.

Deliverables
A mobile application for both android & iOS was developed for the client along with a Frontend Website which is also the content warehouse shared across multiple platforms.

Technology used
JAVA Framework, WordPress, Android, iOS & Integration (Facebook)

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Unzipped

Unzipped is a platform that has been created with the aim of being dedicated to fashionistas around the globe. With the latest search filters incorporated on the platforms, a consumer can browse their wide product range of latest apparel through personalized filters. Not only can you shop here, but their fabulous editorial team brings together the latest style news from across the world for a truly integrated shopping experience.

Challenges
The absence of a CTO and a lack of technical knowledge was a major challenge for the founders.

Approach
Innovify helped create and launch the MVP within no time and with a dedicated team using the Agile methodology.

Deliverables
The ultimate outcome was a web platform developed to work efficiently with third party API’s.

Technologies used
LAMP – (YII Framework), WordPress & Integrations (Raukuten Popshop, Linkshare)

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SobuApp

It’s like tinder but for social events; says one of the app users. Sobu App has been created with the aim of getting users to locate the various events happening in their city. You can up your social calendar, plan your events weekly and share the event schedule with your friends to maximize the fun quotient.

Challenges
The absence of a CTO and a lack of technical knowledge was a disadvantage to the client.

Approach
Innovify aided in creating an MVP in a period of three months, using the Agile methodology.

Deliverables
A mobile application for both android & iOS based platforms was developed for the client.

Technologies used
LAMP, iOS & Integration (Facebook’s Open graph)

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Globr

Globr presents to you a chat application that not only enables you to chat with anyone in any part of the world but you can do so in about 22 languages! Yes, they have a chat application that allows you to chat in a language of your choice. They have some excellent features such as photo messaging, group chat, and interactive speech bubbles; all in all a platform that helps you building a connect with likeminded people world over.

Challenges
The absence of a CTO and a lack of technical knowledge was a major challenge for the founders. Additionally, entire solution relied on an unproven technology and hence needed a great deal of R&D.

Approach
Innovify joined as their co-founding R&D partner responsible for Rapid Application Prototyping (RAD). Working with the raw technology, Innovify created a number of experimental prototypes and evolved those to launch a fully functional product within 6 months.

Deliverables
After a continuous stream of patented innovations and changes in the mobile application framework, we developed a crowd-sourced Natural Language Processing and Translation platform (H.A.L.O) delivered as an IM app.

Technologies used
JAVA, XMPP Chat Server, Android, iOS, AWS & Integrations (Amazon mTurk)

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Heavenote

They focus solely on delivering messages to the bereaved after the death of a loved one. Heavenote allows users to record video messages and select who will receive them after they pass away. The videos are stored on Heavenote’s system and are only sent to recipients once proof is received that the person is dead.

Challenges
To develop a multi-lingual website and mobile App offering uniform services across multiple devices.

Approach
Working under their existing CTO, Innovify deployed a dedicated cross-functional team following Agile methodology.

Deliverables
Innovify developed a CMS driven marketing website and a mobile application for the client

Technologies used
LAMP – (ZEND Framework), Angular Js, WordPress, Android, AWS & Integrations (Google Drive, Dropbox, Wowza Video Server, Braintree, Stripe, Paypal)

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